Visi is seen as the curator of all things creative and beautiful, whether that be in graphic design, architecture or industrial design.
Our brief was to create posters and wobblers that could be placed in stores and on products that got Visi’s stamp of approval within the Cape Quarter shopping mall in Cape Town.
Attix5 is a data recovery and back up solutions company that operates in both South Africa and the UK.
We were approached to redesign the logo and stationery.
The old CI was dated, didn’t stand out amongst its competitors and needed to modernize the brand without alienating current consumers.
Decoder Packaging
The design of the limited edition TopTV decoder box reflected the aspect of a brighter world. The actual decoder unit was housed inside a perspex box with a South African flag in the TopTV colours wrapped around the decoder.
The cardboard box in which the decoder sat was die-cut, allowing the TopTV logo stripes on the user manual to be visible and reveal colour. Most manuals are used only when setting up the item, but the TopTV one was designed to be a functional – hence the back panel of the manual acted as a picture frame.
Vitology, a new company selling Vitamins online, wanted to create a fresh and contemporary brand that would stand out on shelf and against its competitors.
Clean, crisp line work, primarily white with hints of bright colour and a molecular pattern were used to give the brand an edge that would be pulled though all marketing communication.
Toy Store
We were briefed to conceptualise and design the collateral and corporate identity for an entirely new toy store brand. The only mandatory was the name, “Little Treasures”, and that the client envisioned something with an authentic, olde worlde toy store look and feel along the lines of Mr Magorium’s Wonder Emporium.
VISI Magazine is a South African magazine that showcases design, interiors and architecture. The brief was to increase sales and create collateral that would appeal to the magazine’s creative target market.
Brand Identity
Formist (formally known as Interior & Architecture Inc.) wanted to re-invent themselves under a new name and corporate identity.
Packaging Design
MaxiVit Chewies is a daily vitamin supplement formulated to give children and teens all the vitamins and minerals they need in one chewable tablet.
The brief was to create a design that would form part of the MaxiVit adult range family while clearly indicating a difference, so colour and a geometric pattern have been used to clearly differentiate MaxiVit Chewies from its adult counterparts (view here).
All of the MaxiVit products have all been packaged in hexagonal boxes to reflect one of the strongest shapes in nature and reflect the product and its key function: strengthening the human body and immune system. This hexagonal shape has been enforced in a number of small elements throughout the design.
Logo Development and Branding
We were tasked to create a visual identity for a new wheel manufacturer, Coro, based in the Netherlands. The aim was to create a modern feel but suggest the notion of heritage, quality and craftsmanship. The logo icon itself is made up of four concentric and incomplete circles designed to both spell out the name and to form complete circles when the icon spins as a badge in the centre of the alloy wheels.