Visi Cape Quarter Campaign

Visi is seen as the curator of all things creative and beautiful, whether that be in graphic design, architecture or industrial design.

Our brief was to create posters and wobblers that could be placed in stores and on products that got Visi’s stamp of approval within the Cape Quarter shopping mall in Cape Town.

 

Work done at NetworkBBDO.

Attix5 Cloud Forum Conference

Stand and Collateral Design

Attix5 launched their new product at the annual Cloud Forum Conference held in the UK.

We were tasked with creating a show-stopping stand, a flyer and a coffee cup wrap.

The Attix5 stand was an overwhelming success, leading to the conference organisers initiating a stand prize as of 2015.

VISI Magazine Collectable Lamp Insert

We were tasked with transforming Visi magazine non-subscribers into repeat buyers.

We partnered with acclaimed designer Heath Nash to create an exclusive lamp, constructed of three separate pieces. We inserted the pieces into three consecutive issues of VISI. In order to build the lamp, you had to buy every issue.

 

Work done at NetworkBBDO

VISI Magazine “Cut Out” Campaign

The problem VISI faced was that subscription ads tend to be boring, information-intensive pieces that feel disconnected from the magazines they are supposed to be selling.

Visi Magazine is the ultimate reference tool for designers, decorators, architects and anyone else who is looking for the coolest and most cutting edge stuff. So, why not use a Visi magazine to sell Visi magazines?

Our solution? Imagine you opened up what you thought was an issue of Visi, jam-packed with awesome stuff, only to discover that someone else had seen it first. Even worse, the stuff was so cool they’d actually cut out all the pictures.

All we then had to do was hijack the normal distribution chain of the magazine, placing cut-out magazines in waiting rooms, salons, design school foyers and office receptions.

 

Work done at NewtworkBBDO

Woolworths Fashion Insert

16 Page Sunday Times Insert

Contracted to work on a 16 page Sunday Times fashion insert for Woolworths Head Office for the 2014 Summer Campaign.

VISI Magazine Posters

VISI Magazine is a South African magazine that showcases design, interiors and architecture. The brief was to increase sales and create collateral that would appeal to the magazine’s creative target market.

 

Work done at NetworkBBDO